Descriptor

Definition, size and placement
 

airbus-urban-mobility-descriptor-typeface.png

Typeface: Helvetica Neue LT 65 Medium in capitals

airbus-urban-mobility-descriptor-size-1.png

airbus-urban-mobility-descriptor-positioning-1.png

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Stationery

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Business card

airbus-urban-mobility-letterhead.png

Letterhead

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Envelope and business card

Title block

airbus-urban-mobility-title-block-landscape.jpg

Poster

Horizontal key line

airbus-urban-mobility-Poster_A1_Portrait-horizontal-keyline2.jpg

airbus-urban-mobility-Poster_A1_Portrait-horizontal-keyline1.jpg

Vertical keyline

A vertical keyline can sometimes be used under these circumstances:

  • To emphasize the vertical take off and landing nature of the urban mobility vehicles
  • To visually match and enforce other elements in the imagery or messaging
  • Vertical and horizontal keylines are never to be used together in the same material or setting
     

airbus-urban-mobility-Poster_A1_Landscape2.jpg

airbus-urban-mobility-Poster_A1_Landscape.jpg

Roll-up banners

AIRBUS_URBAN_MOBILITY_Roll_Up.jpg

PowerPoint

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Airbus-Urban-Mobility-PPT-template-2.jpg

Templates