The Airspace brand is a product family brand that englobes the Airbus most innovative cabin design features. Airspace is not a stand alone brand and should always be used in an Airbus context. All materials which bear the Airspace product family brand are to be signed with the Airbus logo following the Airbus branding guidelines.
When using the Airspace brand please keep in mind that Airbus is the company brand and Airspace the product brand as shown here in the brand architecture:
* fictive product
Logo and naming
When written in a text, Airspace should always be with a capital A.
The Airspace logo only has two colour variants: Black or white.
The logo must always have clear space around to maintain impact and legibility. It is important to keep the logo clear of any graphic elements. To regulate this, an exclusion zone equal to the height of the “P” letter exists as illustrated. Nothing should appear within this zone.
The Airspace logo is used in different sizes on a range of applications, ranging from print to on-screen. As it is important to retain logotype quality when applied to each application, we have established a minimum size of 40mm.