Typography

Introduction

We use different typefaces for different usages:

Standard usage: Microsoft Office / Google Workspace applications / Technical publications: Arial

Specific usage: Corporate & Marketing publications (only for graphic designers): Helvetica Neue

Gmail usage: Sans Serif

Digital usage: Android apps / Webapps: Roboto

iOS apps: San Francisco

If you have any doubt of what font to use please contact us.

Typesetting

We set text in lower case with a capital letter only for the sentence start.

Text in capitals are only to be used for short headlines with maximum three terms or where typeface is used as a design element.

We always set text straight, we do not use italic and never set text in curved lines.

Typefaces

Arial

Microsoft Office, Google Workspace and technical publications

Helvetica Neue

Helvetica Neue is our corporate typeface. It's roundness and stability reflects Airbus’ modern, high-tech character. The form of the letters gives our company an aerial, structured feel. Its diverse range of weights makes ranking information clear and straightforward.

! Please be aware that Helvetica Neue is a licenced font. Make sure that if you install it on your device or if you use it for online publication, you have the corresponding licence agreements.