Airbus UTM exists within the Airbus brand’s visual ecosystem. It belongs to Airbus’ Urban Mobility sector, therefore it may not use its own descriptor. Airbus UTM should only be referred to in a written manner, e.g. in headlines, sub-headlines or body text.
As the acronym UTM (for Unmanned Traffic Management) is well-known within the business, it’s not mandatory to write out the term.
How to apply to imagery