Our brand powers everything we do at Airbus, because it´s the courage and innovative ambition shared by everyone who works here. In this resource, you will find an overview to the existing brand knowledge tools. The objective is to fully engage with the Airbus brand in order to gain an in-depth knowledge about what it stands for. Select the best format for you to discover the full Airbus brand experience.
3. Brand induction training for teams or agencies via Webex. You will have a slightly modified training module, specifically designed for agency onboarding.
Please contact your brand POC or the brand team firstname.lastname@example.org.
The “Why brands matter" film educates and engages Airbus employees in the fundamentals of strong branding and how they can all help to support and build it.
The ‘About the Airbus Brand Centre’ film will guide you through the website, will give you understanding what the Brand Centre is, what you can find on it and will show you how to use the production room (only available for Airbus employees).
Brand guardianship is about sharing our knowledge, using company-wide synergies in the most efficient way to ensure continuous brand-building.
To guide you through our Airbus brand, we have a dedicated brand team that is happy to assist if you need any help. Please contact the brand team: email@example.com.